Philadelphia Museum of Art Website and Social Media

Beautiful exhibitions come and go from the Philadelphia Museum of Art. But this time, the PMA wanted people to take notice. Discovering the Impressionists wasn’t going to be around for long, and would likely never be back. It was a curated look at what Paul Durand-Ruel saw when he supported artists like Monet back when they were struggling young artists. And with only 3 stops in the world, people needed to get themselves there to see this exhibition.

So that’s where we came in. We made a website, crafted a sweepstakes, designed a social competition, and got people talking about the 1800s.

Copywriter: Adrienne Mauro
Associate Creative Director: Kenny Kim

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